Honest. Classic. Monthly. Convincing editorial concept. LAVIVA offers its readers all the topics of a classic women’s magazine. Topics such as fashion, beauty, food, living, travel and culture are researched in typical G+J quality. Eagerly consuming readership. The female readers are young and employed and enjoy solid incomes. They are smart shoppers who are eager consumers. The average of 150,000 redeemed coupons per issue is an indicator of the magazine’s intensive usage. Unique distribution concept. LAVIVA is the optimal link between a classic monthly women’s magazine with retail point-of-sales activities. Through a coupon placed in the issue, an image or product campaign can be directly transformed into a retail activity.

Media kit